PACWIN combines analytical rigour with creative execution to help our clients navigate complex challenges, seize opportunities, and deliver measurable outcomes. Our solutions integrate business strategy, market insight, communications excellence, and operational execution.
Elections are no longer won by intuition alone. PACWIN applies structured political intelligence, real-time data, and strategic coordination to ensure every campaign decision is informed, targeted, and outcome-oriented.
We are not just consultants; we are architects of political success. With years of experience and a deep understanding of the intricate nuances of Indian politics, we transform aspirations into achievements. Our dedicated team of experts, under the leadership of Mr. Vinayak Dutt, works tirelessly to devise innovative, data-driven strategies that resonate with the masses and captivate the electorate.
Founder
Vinayak Dutt has had a 15-year long career as a Journalist, Author and Political Strategist. Being an alumnus from IIMC (Indian Institute of Mass Communication) from JNU (Jawaharlal Nehru University) gave him an early advantage to cover parliamentary politics in India that eventually helped him to establish as a political strategist who helped numerous politicians & parties in 16 Indian states including Punjab, Haryana, Himachal Pradesh, Uttar Pradesh, Rajasthan, Uttarakhand, Chhattisgarh, Bihar, Assam, Meghalaya, Andhra Pradesh, Tamil Nadu, Karnataka, Kerala Maharashtra & New Delhi.
Co-Founder
As an experienced CEO specializing in Election Management, Ms. Sharma bridges the gap between rigorous data-driven strategy and high-impact operational execution. With a career that is built on a foundation of project management excellence within the sector, she has gained the ability to scale complex operations and lead diverse teams. She brings a unique multidisciplinary perspective to leadership. With a Post Graduate degree and research in Economics, complemented by a Diploma in Business Administration (HRM), she approaches organizational challenges with both analytical depth and human-centric strategy. Beyond the boardroom, she is a seasoned communicator, who can leverage the power of voice and public speaking to influence and inspire.
We specialise in building data-driven 360-degree election campaigns, offering strategic advice to the client and supporting on-ground implementation of strategies. PACWIN has six internal verticals that work together to deliver cutting-edge political consulting services to the clients.
High-level strategic guidance for candidates, parties, and leadership teams—covering positioning, opponent analysis, alliance strategy, and issue prioritisation.
Get In TouchAdvanced data modelling to identify swing voters, turnout risks, and high-impact constituencies, enabling resource-efficient campaigning.
Get In TouchNarrative development, speech support, manifesto positioning, press engagement, and crisis communication—aligned with voter sentiment.
Get In TouchTargeted digital outreach across platforms using data-backed messaging, influencer activation, and performance tracking.
Get In TouchBooth-level planning, cadre deployment, call centres, war rooms, and real-time reporting dashboards for decisive action.
Get In TouchScientific voter research using surveys and sentiment analysis to track public mood, key issues, and leadership perception—guiding sharper strategy and messaging.
Get In TouchBe part of a team shaping modern political campaigns through data, strategy, and execution. Work with experienced professionals on high-impact electoral assignments across regions and levels.